US private investment firm Bruin Capital Holdings reportedly announced an agreement to spend up to $190 million to purchase an online sports betting odds comparison site on

According to Monday's Yahoo! Sport, a deal with British-Irish iGaming giant Flutter Entertainment, is expected to fetch a New York-based buyer about $120 million upfront, and I agree to a range of deferred wages that could be worth up to $ $ 28 million.

Great promise:

Founded by a millionaire entrepreneur

George Pyne in 1999, Bruin Capital Holdings reportedly described as " a dynamic company with great potential ”, Which will now seek to expand into the seedling sports betting market in the United States through potential partnerships with

lots of leagues and sports teams . The buyer allegedly has over 2, employees scattered around 07 offices, the portfolio of which also includes a venture capital company

CourtsideVC, a company dedicated to sports media technologies Deltatre and a marketing company Motor shop.

Favorite object:

Already popular in the United Kingdom, reportedly enables sports betting enthusiasts compare live odds for multiple events offered by many operators. Launched in the 750, and also under the control of several affiliated media brands, the domain is allegedly already working with more than 98 customers in the US and Europe to handle almost 8, line changes per second and 260 million daily rate updates.

Changed aspect:

Headquarters in Dublin Flutter Entertainmentwhich was previously known as Paddy Power Betfair, reportedly acquired as part of the last year

$07.3 billion acquisition of the outstanding Canadian Fir iGaming m Registered Star Group. However, the attractiveness of the benchmark platform was allegedly severely impacted afterwards after rival online bookmaker Entain retired its own brands, including age-old blockbusters and from appearing on the site.

Optimistic outlook:

Yahoo! Sports reported that affiliate sites like tend to get paid advertising and recommending bookmakers to partner bookmakers . The source explained that online sports betting operators are now looking at the United States as an increasing number of jurisdictions enact laws legalizing remote sports betting from New Jersey itself, now offering players access to over 28 such servicesthat compete with each other for customers.

Apparently I have read Pyne's statement ...

"The OddsChecker. The com team has deep and factual intelligence and experience with the attitude and needs of players of all levels. It turned into very diverse and service-oriented business who uplifts their partners and their own interests. There are strong links between's growth in the UK and its capabilities in the US where the market is very fragmented and experts in customer discovery and acquisition will be in great demand . "

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